MANIFESTO
Art is not like other culture because its success is not made by its audience. We, the public, fill concert halls and cinemas every day. We read novels by the millions and buy records by the billions. We, the people, affect the making, the taste and the quality of our culture.
The Art we look at, however, is made by only a select few. A small group create, promote, purchase, exhibit and decide the success of Art. Not more than 5000 people in the world have any real say. When you go to an Art gallery you are simply a tourist waving flags at a parade. A parade where the winner was decided without you.
We want to make Art that charts. We thought of calling it a revolutionary new way to sell Art but it’s not revolutionary. It’s just cheap.
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